facebook Ascend Studios – Enhancing Guest Experiences with Hospitality Digital Signage
Hospitality Digital Signage 3

Introduction

In the hospitality industry, first impressions are everything. From the moment guests step into a hotel, resort, or restaurant, their experience is shaped by how well the environment meets their needs and expectations. One of the most effective ways to enhance these experiences is through hospitality digital signage. By strategically placing digital displays, interactive screens, and customized content, hospitality businesses can engage, inform, and delight their guests.

1. Digital Signage in Hotel Lobbies

A hotel lobby sets the tone for the guest experience, and digital signage is a powerful tool for creating a welcoming and informative space. From displaying check-in details to showcasing local attractions, digital screens offer dynamic and customizable ways to communicate with guests. Digital signage in lobbies can reduce wait times, provide directions, and give a warm welcome to guests arriving at the property.

Example Project: At the Hilton Naples, Ascend Studios designed and installed an upgraded digital signage system that keeps guests informed and entertained, enhancing the overall guest experience.

2. Enhancing Guest Engagement with Interactive Displays

Interactive digital displays invite guests to actively engage with the content, transforming passive visits into memorable experiences. Resorts and large hotels can use interactive screens to offer self-guided tours, activity schedules, and restaurant reservations. This level of customization allows guests to explore their options and plan their stay at their own pace.

Example Project: Ascend’s installation at Hard Rock Hotel includes interactive displays that provide guests with access to hotel amenities and local recommendations, creating a tailored experience that resonates with every visitor.

Hospitality Digital Signage3. Custom Digital Signage for Restaurants and Bars

Restaurants and bars can also benefit greatly from digital signage. By displaying daily specials, menus, and promotions, digital signage makes it easy to communicate changes to guests in real time. Digital displays in these settings not only improve guest experience but also drive upselling opportunities by highlighting special offerings.

Example Project: At LandShark Bar & Grill, Ascend Studios implemented digital signage to feature daily specials and events, helping the venue attract guests and increase engagement through vibrant visuals and timely updates.

4. Digital Wayfinding for Seamless Guest Navigation

For large hotels, resorts, and conference spaces, wayfinding digital signage helps guests navigate the property easily. Digital wayfinding displays can beplaced near elevators, entrances, and high-traffic areas to help guests find conference rooms, restaurants, pools, and other amenities with ease. By providing clear directions and updates, digital signage reduces frustration and enhances convenience for guests.

5. Personalized Experiences with Custom Content

One of the biggest advantages of digital signage in hospitality is the ability to display personalized, location-based content. Resorts can promote upcoming events, hotels can highlight seasonal packages, and restaurants can tailor menus for specific times of day. Custom content allows businesses to show guests that they understand and anticipate their needs.

Example Project: At Portofino Bay Hotel, Ascend implemented digital signage that showcases events and promotions based on time of day and guest demographics, creating a truly customized experience that resonates with guests.

Hospitality Digital Signage 2

Conclusion

In the competitive world of hospitality, digital signage offers a modern, efficient way to engage and delight guests. From the lobby to restaurants, and from interactive displays to custom content, digital signage plays a crucial role in shaping guest experiences. With expertise in crafting digital signage solutions, Ascend Studios specializes in helping hospitality businesses elevate their spaces. Contact us to discover how we can create digital signage that enhances guest engagement and leaves a lasting impression.

REACH OUT






    Featured Article

    Ascend Studios Wins Best of Florida Regional Award in Audio/Visual Equipment Category!

    We are beyond excited to announce that Ascend Studios has won the Best of Florida Regional Award in the Audio/Visual equipment category from Guide to Florida! This incredible recognition highlights our passion for delivering top-tier AV solutions that truly make an impact! Customized Automation Solutions for Every Space At Ascend Studios, we don’t just install […]

    Learn More
    Featured Project

    Burns & McDonnell, EPIC LED Video Wall

    Designing the Ultimate 360 EPIC LED Video Wall Room

    Our friends at Burns & McDonnell, the world’s top engineering firm, tasked us with designing and building an EPIC, State-of-the-art 360 LED video wall room. Consequently, this state-of-the-art space allows them to preview all their 3D CAD files and engineering projects physically. As a result, it provides an immersive experience that significantly enhances collaboration with their teams and clients.

    Enhancing Collaboration Beyond VR

    Although many companies use VR for CAD file walkthroughs, VR often falls short regarding real-time discussion. Specifically, it lacks the capability for team members to see where others are focusing or pointing. Therefore, our 360 LED video wall bridges this gap by allowing everyone in the room to view and discuss the designs simultaneously, creating a more interactive and engaging experience. Our 360 LED video wall allows everyone to experience their out-of-this-world design but also shows the client why Burns & McDonnell is simply the best engineering firm in the world. They are always pushing the edge of technology to set the standard within their industry.

    Proud Partnership with Burns & McDonnell

    We are genuinely thrilled to be Burns & McDonnell’s official LED video wall partner. Notably, witnessing their innovative launch pad designs and experiencing the sensation of being 40 stories high up is truly extraordinary. This project not only highlights their groundbreaking designs but also underscores why Burns & McDonnell remains a leader in engineering excellence.

    Collaboration with Igloo Vision

    In this groundbreaking project, we partnered with Igloo Vision, whose software suite expertly manages the 3D CAD integrations. Meanwhile, Ascend took charge of all other aspects, including software and media management, hardware design, installation, and implementation. Consequently, this collaboration ensured a seamless integration of cutting-edge technologies.

    A Global First – 360 LED video Wall Room

    We are proud to announce that this is the world’s first 360 LED video wall room. Furthermore, it is a pioneering achievement, with only one other similar room located in Dubai. Thus, the immersive experience provided by this room is truly mind-blowing and sets a new benchmark in the industry.

    Easy Streaming and Control

    The system allows the Burns & McDonnell team to stream their designs effortlessly from networked computers or through local wireless connections. Additionally, our design includes high-quality K-Array speakers, full-color programmable recessed lighting, and a sophisticated control system. Consequently, team members can easily manage everything using a wall-mounted touch panel or Surface tablet, making the system both intuitive and user-friendly.

    A Team Effort

    This project was indeed a significant team effort involving the entire Ascend team. We are extremely proud of the final product and deeply grateful for the opportunity to collaborate with such an innovative and industry-leading client.

    Watch the Installation Film

    Finally, don’t miss the film showcasing the installation process. It beautifully captures the transformation and highlights the incredible features of the world’s first 360 LED video wall room!

    See Project